Sunday 8-16-09 9:36am (MST) Incorporating Proof and Believability When your prospect reads your ad, you want to make sure he believes any claims you make about your product or service. Because if there’s any doubt in his mind, he won’t bite, no matter how sweet the deal. In fact, the “too good [...]
Copywriting Secrets
Copywriting-10 Secrets To Writing More Effective Ads (Secret #2)
Wednesday 08-05-09 Push Their Emotional Hot Buttons This is where research really pays off. Because in order to push those buttons, you need to first know what they are. Listen to this story first, and I’ll tell you what I mean: Once upon a time a young man walked into a [...]
Copywriting Secrets
Copywriting Tip-Why Your EBook Title Is So Important
Friday 5-22-2009 10:19am (MST) “How to Tempt Customers to Read Your e-Book Just By Its Title” So you have already decided about the topic that you think many people would be interested in. You already formulated an outline of the things that you need to put in your e-book to make [...]
Copywriting Secrets
Copywriting Headline-The Most Important Part Of Any Ad Campaign
Just a little copywriting 101 here. In studying business I discovered copywriting. Not copyright the legal aspect of branding but copywriting the actual writing to make your words sell. Words are really all we have to convey our message whether spoken or written. In business it is mostly in the written form like [...]
