Monday 8-24-09  9:50pm  (MST)    When surfing through the Internet, one occasionally comes across little text advertisements to the right of the usual advertisements that come in websites. These are ads through the program Google Adwords. Google Adwords is a variation of the pay-per-click advertising system; advertisers end up paying Google for each click by [...]

stamped Friday 02-27-09       In the world of web advertising. None has generated more consumer response than by pay-per-click (PPC) advertising.   The advantage of PPC advertising is its inherent flexibility. Traffic arrives instantly from actual users and performance is measured in real time.   Currently, Google and Yahoo! are two giants that [...]